There are a few ways to make sure that your content is getting shared. First, create something unique but also shareable–that’s a hard balance to strike, but it’s possible if you try. You can use video and images in your posts, which will help them stand out from the other posts on social media sites like Instagram and Facebook.

Second, be consistent with your posting schedule (if applicable). If someone visits one of your pages and sees that there hasn’t been any activity in weeks or months, they may decide not even bother checking back later because they think nothing new will happen anyway. Thirdly: use hashtags! Hashtags help users find related content; they’re like keywords for social media posts so that people searching for specific topics can find yours more easily than without using hashtags at all.”